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Inspiro is a digital product agency that focuses on strategy and design.

Sponsorship Basics 8.14.24

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Our Philosophy

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Services

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WHY IEG?

We will make a difference in your business. Our sponsorship strategy begins with a consultation to tailor to tailor a solution to your goals.

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2025 MLB Season

by October 17, 2025 in End of Season Reports

2025 MLB Season Sponsorship Snapshot Brands spent more than $1.78B sponsoring the MLB and its 30 teams during the 2025 season. The introduction of jersey patch placements in 2023 has significantly increased team revenue, with only two teams lacking a jersey patch partner at the end of the 2025 season. […]

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2025 Airlines

by April 17, 2025 in Category & Property Trends

2025 Airlines: Sponsorship Snapshot Airlines spent $68M in sponsorships just on the NBA, which is over 25% of their total spending last year. Our latest report on the the industry highlights how new deals are really taking off. To view the full Infographic, click the image below.

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Demystifying Sponsorship

by August 14, 2024 in Thought Leadership

Sponsorship is a strategic alliance between a brand and a property, such as a team, event, or cause. This partnership offers mutual benefits. For brands, sponsorship provides a platform to reach a targeted audience, enhance brand image, and increase brand awareness. Properties benefit from additional revenue streams, increased visibility, and […]

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