End of Season Reports

2024-25 Big 5 Wrap-Up

by October 21, 2025 in End of Season Reports

Big 5 Leagues – 2024-25 Sponsorship Wrap Report Big 5 sports leagues (MLB, MLS, NBA, NFL, and NHL) combined to bring in over $8B in sponsorship revenue during their most recent seasons, marking another milestone for sports sponsorship. The NFL remains on top, surpassing $2.0B in sponsorship revenue for the […]

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2024-25 NHL Season

by October 21, 2025 in End of Season Reports

NHL 2024-25 Season – Sponsorship Snapshot Brands spent more than $1.64B sponsoring the NHL and its 32 teams during the 2024-25 season. The introduction of jersey patch placements in the 2022-23 season has significantly boosted the league’s sponsorship revenue. Notably, the 2024-25 season marks the first time that revenue from […]

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2025 MLB Season

by October 17, 2025 in End of Season Reports

2025 MLB Season Sponsorship Snapshot Brands spent more than $1.78B sponsoring the MLB and its 30 teams during the 2025 season. The introduction of jersey patch placements in 2023 has significantly increased team revenue, with only two teams lacking a jersey patch partner at the end of the 2025 season. […]

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