NBA marketing partners are gearing up for this weekend’s 2018 NBA All-Star Game at the Staples Center with a mix of experiential spaces, charitable initiatives and other activations throughout Los Angeles, all of which are designed to bring fans closer to one of their favorite passions.Below, a rundown of sponsor activations around the Feb. 16-18 basketball celebration.American Express For the second year in a row, American Express will serve as the title partner of the TNT Road Show ...