Pizza Hut has taken a bigger bite of the NCAA than other corporate partners, as least as far as activation is concerned.While most NCAA corporate partners activate around the NCAA’s crown jewel—the Division 1 Men’s Basketball Championship—the Yum! Brands, Inc. subsidiary is taking a broader approach to its sponsorship.The restaurant chain, which announced a multiyear partnership with the NCAA in late 2016, is activating the tie with a social media campaign around the majo...