IEG's Sponsorship Intelligence Database

Sponsorship Intelligence Database

 

Take a Tour

IEG’s Sponsorship Intelligence Database allows you to search more than 30,000 deals through three different search avenues: Sponsor/Brand Search, Property Search or Advanced Search.

Sponsor/Brand Search

Simply enter a sponsor or brand name to begin your search.

sponsor search

The results of your Sponsor/Brand Search will appear as shown below. You can easily refine your results based on multiple criteria displayed on the left side of the page. For example, you can add in competitors or narrow your search by filtering on criteria like property category, sponsor level, state or DMA. Then download your results in CSV, Excel, PDF, or refine or expand your search.

sponsor search results

Property Search

Simply enter a property name to begin your search.

property search

The results of your Property Search will appear as shown below. You can easily refine your results based on multiple criteria displayed on the left hand side of the page. For example, you can narrow your search by filtering on criteria like sponsor category, property category, sponsor level, or state and DMA. Then download your results in CSV, Excel, PDF, or refine or expand your search.

property search results

Advanced Search

The Advanced Search allows you to find even more information by mining both sponsors and properties  through multiple variables in the same search. For example, you can use the advanced search to see who sponsors arts and causes in Illinois, what are beer companies sponsoring, or who’s sponsoring golf.

advanced search

News & Analysis

Through the “News & Analysis” section of the database, you can search more than 5,000 articles from IEG’s Sponsorship Report, industry press releases, and sponsor and property category overviews (perfect for brainstorming sessions). Plus you can access information on sponsorship spending, category trends, top sponsors and more.

news and analysis