Stories Tagged Marathons

Sponsor Profile

PNC Banks On Sponsorship To Support Growth Ambitions

PNC Banks On Sponsorship To Support Growth Ambitions

Financial services company inks first national tie and doubles down on regional properties to support expanding footprint

Who Does What

Who Does What: The Fastest Growing U.S. Restaurant Chains

Who Does What: The Fastest Growing U.S. Restaurant Chains

Buffalo Wild Wings, Noodles & Co, Wingstop and others expand portfolios amid a double-digit increase in sales

Seeking Deals

Samsung Canada Partners With Tough Mudder, Seeks Additional Deals

Samsung Canada Partners With Tough Mudder, Seeks Additional Deals

Consumer electronics giant looks to round out sports-centric portfolio with arts, fashion and other types of properties

Selling

Five Sales Tips From Industry Pros 

Five Sales Tips From Industry Pros 

Sellers share tips and best practices on closing deals in today’s economy

Category Update

Best Practices: Shopping For Supermarkets

Best Practices: Shopping For Supermarkets

Increased competition fuels new activity from national and regional players

Seeking Deals

Move Over Jelly: Peanut Butter Brands Scoop Up New Deals

Move Over Jelly: Peanut Butter Brands Scoop Up New Deals

Peanut Butter & Co., J.M. Smucker and others use endurance sports to reach health-conscious consumers

Sponsor Profile

Nissan Readies Sponsorship To Promote New Vehicles

Nissan Readies Sponsorship To Promote New Vehicles

Nissan doubles down to support the rollout of five new vehicles over the next 15 months

Who Does What

Airlines Maintain Course Amid Industry Consolidation

Airlines Maintain Course Amid Industry Consolidation

Overview of strategies, activation efforts and deals for the country’s six largest carriers

Category Update

Cable Companies Bundle Up New Sponsorships

Cable Companies Bundle Up New Sponsorships

New product offerings and increased competition drive new activity in the cable category

Category Update

Sponsorship Perks Up In The Coffee Category

Sponsorship Perks Up In The Coffee Category

New product introductions and increased competition drive new activity on behalf of established and upstart players

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