Sponsorship Webinars

Re-Writing the Rules: What Sponsors Need Now

Re-Writing the Rules: What Sponsors Need Now

Marketers’ goals for sponsorship have changed with the times. Gain a fresh understanding of partnership’s role in today’s marketing mix, key brand objectives, questions every sponsor should ask and answers every property must have.

Join Jim Andrews for the webinar “Re-Writing the Rules: What Sponsors Need Now” to make sure you’re up to speed and ahead of the competition. The session will cover:

  • Why sponsorship objectives have changed
  • The intersection of activation and digital media
  • Is “official status” dead?
  • Changing the conversation from “how many” to “who”

Plus, you also will receive:

  • PDF of the PowerPoint Presentation
  • Unlimited second-chance viewings during the two-week on-demand window (live Webinar attendees only)
  • Answers to your specific questions during interactive Q&A session
Jim Andrews

Jim Andrews, Senior Vice President

Jim is responsible for developing and sharing the thought-leadership content developed through ESP Properties’ groundbreaking work for rightsholders in the areas of sponsorship strategy, valuation, measurement, digital content, data-driven marketing and fan engagement. In addition, Jim is the chairman of the Annual Sponsorship Conference.


The presentation, materials and content of this web seminar are the intellectual property of ESP Properties, LLC and are presented for the educational use of each paying customer and their organization. Any reproduction or rebroadcast of this seminar, or the content contained within, without the expressed written consent of ESP Properties, LLC is strictly prohibited.

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