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Sponsorship Spending on the NHL Grows 6.6% for the 2018-19 Season, Totaling More Than $597M

Sponsorship Spending on the NHL Grows 6.6% for the 2018-19 Season, Totaling More Than $597M

Sponsorship revenue continues to grow exponentially for the NHL and its 31 teams. Spending was up 6.6% to $597M for the 2018-19 season. This season, the NHL benefited from the legalization of sports gambling, signing major deals at the league level with William Hill and MGM Resorts. The addition of some new naming rights deals also helped the NHL increase its revenue.

 

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